After spending thousands of dollars in marketing your business and spending countless of hours to generate sales leads the next thing you need to do is to have your audience call you for a possible sale. However it may not be enough to have a plain number. Businesses may need several numbers to improve presence and encourage customers to pick up the phone and call you.
SIP trunk users will find it very easy to acquire multiple numbers with various functions and benefits whilst traditional trunk line users may face difficulties in doing so. Why? SIP trunk is a VoIP solution which means that it uses servers and trunks instead of hardware and copper wires. This allows SIP trunk providers to extend their reach and offer an array of numbers regardless of the locality.
Different types of telephone numbers
Regular DIDs - stands for direct inward dialing this is a regular and plain numbers often used for small businesses with local operations. Some service providers will just give you an available random number whilst other providers will let you choose from a distinct easy to remember set that often has double or triple digits in the series. Either way it is still a plain number and nothing fancy about it.
Virtual numbers - These types of numbers are solely for SIP trunk and VoIP users. This effectively gives you the ability to acquire a local number from any parts of the world regardless of where you are located and whether you have an office in that area or not. This is often ideal for businesses with multiple areas of operations and wishes to establish a local like presence with their audience or market.
1300 and 1800 numbers - For businesses who needs a national presence or are servicing a large area, it is best to acquire a 1300 or a 1800 number. Generally both numbers work similarly, both act like collect calls. This means that instead of the caller paying the long distance rate it is the owner of the 1300 or 1800 that will be shouldering the cost. The free calls will attract customers in and out of your locality improving your sales opportunities. The only difference between a 1300 and an 1800 is that a 1300 is not a 100% collect which means that the cost is divided between the caller and the owner, whilst 1800 is 100% collect call.
Specialty numbers - Have you ever wished for a number that spells out your business name, or perhaps one of your top selling products or services? Well you can. All you need to do is send a request to your service provider and they can allocate it to you as long as it is still available. The only drawback for such service is the fact that it will cost you more probably twice as much as a regular DID is but if you can put it in good use then the few extra bucks a month is all worthwhile.
Lisa Harper is a SIP Trunking Engineer that that aims to help small to medium size businesses to take part in bigger markets and ultimately be an industry leader through effective communication stream. 
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